Turn Up the Rhythm. Turn Up the Flavour.
Boom Shack A Lak Rum
Where every drop is a celebration, every bottle an invitation to let loose and feel the beat.
With influences from India and the Caribbean, crafted in collaboration with legendary artist Apache Indian – the voice behind the 90s dancehall anthem that lit up the charts and dancefloors.
Inspired by sunshine-soaked islands, carnival streets, and good times with great company, Boom Shack A Lak is not just a rum — it’s a soundtrack to your best nights and brightest days.
Crafted with bold Caribbean spirit and a twist of exotic flair, this spiced rum is an explosion of flavour. Juicy tropical fruits of exotic mango and pineapple, smooth vanilla, and a chorus of warming spices that dance on your tongue and leave you wanting more.
From your first sip to your last drop, Boom Shack A Lak is designed to elevate every moment — whether you’re mixing it into your favourite cocktail, sipping it over ice, or pulling it straight from the bottle at a beach bonfire.
“Lift the mood, bring the Boom”
Flavour Profile:
Bright tropical fruits of mango & pineapple
Velvety vanilla
Spicy undertones
A smooth, island-style finish with serious swagger - this is the rum of late-night laughter, bold moves, sunshine and unforgettable parties. It’s fun, fearless, and full of flavour. Let the good times roll.
Live loud. Sip boldly. Boom Shack A Lak.
This is more than a rum, it’s a throwback, a celebration and a tropical rewind.